“Normal” is Sexy: Rediscovering the Beauty in the Ordinary
In a world that constantly celebrates the extraordinary, it’s easy to overlook the beauty woven into our everyday lives.
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We remind ourselves and our chewers to #MINDYOURCHEWS not only to create a shared value for us to truly appreciate the real values behind the food we eat, but also for all stakeholders in the supply chain to really bring about positive impacts to the social, economic and environmental well-being of local growers and producers, and ensure sustainable production practices so that we can make sure that we will still have real & good chews available for the generations to come!
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